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In this installment of the Marketing to Engineers® interview series, McKenzie Burns, Marketing Manager at CFE Media and Content Marketing for Engineers | (2024) | Thoss | Publications | SPIE Targeting engineers and technical buyers? We walk through the ways your ideal audience is researching solutions, making
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Marketing on engineering: A key factor to make the difference for engineers How to Market an Engineering Company | Top Marketing Strategies for Engineers in 2025 In this episode, we talk to two different Technical Marketing Engineers to learn more about this position, what it entails, and the
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This year's research dives into trust in generative AI platforms, the ongoing evolution of content preferences, and the role of video and independent sources 2021 State of Marketing to Engineers: The COVID-19 Impact globalspec.com/advertising GlobalSpec and TREW Marketing share
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Here are 5 key takeaways from our Marketing to Engineers® research as it relates to the New Products for Engineers Database. If you're more into software development than anything else then, like me, your first reaction to the word "marketing" is probably
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An engineer, a statistician, and a physicist are out hunting. They spot a buck, and each take turn to try and bag it. The physicist PREVIEW -- Patrick Lynch | The Latest Marketing to Engineers® Research
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Join Adam Beck and Wendy Covey as they break down the results from two massive surveys of Engineers and Architects. Marketing to Engineers Panel: Perspective from Suppliers and Engineers Marketing to Engineers® Interview Series: In Conversation with Parin Mody, StratMg
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Hi I'm Douglas Burdett, host of The Marketing Book Podcast and I'd like to tell you about the book "Smart Marketing for Engineers: ndustrial engineering is an inter-disciplinary profession that is concerned with the optimization of complex processes, systems,
Most industrial companies build with precision — and communicate like everyone else. "Innovative." "High-performance. All Engineers Know This, No Marketers Do #Shorts An Engineer's Guide To Marketing
Are you ready to learn about marketing to engineers? If so, you may want to join us for this MFG eCommerce Success show to Marketing to Engineers: Six Misconceptions Revealed
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Rebecca Geier brings decades of marketing experience working with hundreds of engineers and scientists to promote their innovations to technical audiences. Smart Marketing for Engineers: An Inbound Marketing Guide to
AI Changed Everything? Why Engineers MUST Learn Marketing When it comes to marketing, less is often more effective. In this video, learn why explaining everything can miss the mark and Marketing to Engineers® Interview Series: In Conversation with Tracy Long, ABB
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In this special edition of The State of Marketing to Engineers, we explore how European engineers think, research, and make This is how your marketing sounds to engineers It's a hand-picked collection of resources for solving practical marketing tasks, such as: finding beta testers; growing first user base
We are a digital analytics boutique that helps companies introduce the culture and practice of data-driven decision making throughout the organization. Engineers are responsible for so many important decisions. Their work is quite literally sometimes a matter of life and death for
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Be Intentional: Why is this the RIGHT message to share RIGHT now? - Be Generous: What expertise will help AND and build trust Want to see the full presentation? Visit cfemedia.com/m2e, or email knimmo@cfemedia.com.
Gain insights on how engineers and technical buyers find and consume content to make purchase decisions. Christian Haight Marketing for software engineers
dgs Marketing Engineers is a full-service B4B™ marketing agency that specializes in technical sectors that include advanced manufacturing and industrial This interview features Erza Zylfijaj, Marketing Program Manager at Nobl9, who shares invaluable insights on effectively
Moderator: Matt Waddell, Publisher of the Consulting-Specifying Engineer group with CFE Media Panelists: Oliver Wang – Moxa Why Engineers Struggle With Marketing In this installment of the Marketing to Engineers® interview series, Patrick Lynch, Vice President of CFE Media and Technology,
Research Series | 2023 State of Marketing to Engineers 2015 Marketing to Engineers® Event This webinar will focus on an initial introduction to the basic principles of marketing of engineering products, plant and machinery,
This panel features input from: Vincent Errichiello, Process Lead, Ingredion Bryan McDonald, Staff Engineer, Martin Control State of Marketing to Engineers Research Findings Marketing for Engineers: How to Find Content When Engineers "Don't Write"
Patrick Lynch will speak on the results of CFE Media's two most recent Marketing to Engineers® studies: Continuing Education